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More info at psb sitePasadena, CA, January 15, 2017 – Tomorrow PBS, the nation’s most trusted provider of educational media for children, will launch the first-ever national 24/7 PBS KIDS channel, provided by member stations across the country on TV and via live streaming on digital platforms. The free service, which will feature 24/7 educational programming, ensures that PBS KIDS’ high-quality content is available to all children and caregivers on a platform and at a time that works for them, including primetime, weekends and other out-of-school times when they are most likely to tune in.i In fact, a new national study of parents with children ages 2-6 finds TV viewing is one of the top ways that families spend time together, with 89 percent of parents reporting they watch TV together as a family, 74 percent in favor of anytime access to educational programming and 37 percent ranking PBS KIDS as the best use of family screen time. PBS President and CEO Paula A. Kerger announced the channel launch and survey findings today at the Television Critics Association Winter Press Tour.
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